Mobile Strategy does not mean fitting today’s sales paradigm on a tablet–it is NOT about a device. It’s a chance to reinvent the relationship between your brand, your sales reps, and your prescribers.
Mobile Misconceptions DebunkedMobile puts your brand in a customer’s back pocket, but don’t be fooled–there’s much more to actually going mobile.
iOS 7 Could Impact Your Business More Than You Think.The size and scope of this new operating system is going to bring about some big changes–and some exciting new opportunities–effective immediately.
Digitizing the Kitchen TableThe in-home sale of products like HVAC units, home windows, siding, or gutters is a unique animal with many nuances and possible pitfalls.